Wilem and Ward of the group W&W are bringing a brand new tradition to all of us – that's, Rave Culture. Rebranding their now-defunct Mainstage Music, the ability duo is seeking to revamp the label recreation. While their W&W act brings all issues huge room to your ears, they proceed to push the envelope with facet initiatives reminiscent of NWYR. It seems that their newest challenge, Rave Culture, is one other huge enterprise.

The purpose seems to be to embrace musical and inventive creativity and convey genres collectively. It appears to be like to be fairly a motion, as Rave Culture has fully taken over all their social media accounts:

The new label will characteristic tons of latest acts and artists, together with the duo themselves. Their objectives are to include mainstage sound into their bigger imaginative and prescient, which incorporates all sub-genres, and to unify the tradition as one.

The label reveal is accompanied by their newest single, appropriately titled ‘Rave Culture.’ The tune is available in response to fan pleas to create one other “Golden Era” huge room monitor, and the duo has accomplished simply that. This monitor brings you again to the early 2010s with catchy synth work, uplifting melodies, and a large electrical drop.

The Dutch boys are displaying no indicators of slowing down after enormous mainstage performances at Ultra and Tomorrowland this yr. They had been not too long ago introduced for the Thailand version of ASOT 850 on December eight beneath their NWYR guise.

W&W Rave Culture music goes to alter the sport the way in which they see match. Check out the official music video for the only ‘Rave Culture’ under – it’s huge!


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