Yesterday information broke that Insomniac was going to be creating a brand new music pageant for 2019. The pageant behind Electric Daisy Carnival and numerous different West Coast entities is entering into the world of video video games.
After their Rennaissance themed occasion, Middle Lands, solely lasted a 12 months as a consequence of complaints from native residents, it appeared solely pure that Insomaniac would attempt one thing new to develop their attain within the dance music pageant world.
Video Games and EDM Collides
The cross over marketplace for video video games and dance music has grow to be huge in recent times. The Fortnite Pro Am featured numerous DJs starting from Marshmelloto Dillon Francis. The former now has his personal internet sequence particularly about gaming with skilled e-sports gurus.
Of course there may be Deadmau5 too who was the primary to make use of Twitch, a platform primarily used for online game streams to tease new music and work together along with his followers. The crossover attraction is limitless, and evidently Insomniac is taking benefit.
Pasquale Rotella Speaks
In a press release launched to Billboard, founder and CEO of Insomanic Events, Pasquale Rotella defined his choice to create PLAY.
“These two worlds have so many parallels…They’re colourful and excessive power, they entice an viewers that’s extraordinarily keen about group, and there’s a degree of inventive expression that each cosplayers and ravers share that you simply don’t see wherever else. I’m excited to deliver these two worlds collectively in a stay atmosphere prefer it’s by no means been carried out earlier than.”
The pageant will function each prime dance music artists, stay gaming, cosplay and different activations. No additional data from lineup to location has been launched about PLAY Music Festival, however keep tuned for extra data because it turns into out there.