Kanye West is apparently "in talks" with Pornhub to take over as the creative director for the website's first annual Pornhub Awards, which is set to take place on September 6 in Los Angeles.

While his role has yet to be confirmed, Page Six reports that “there are some insane negotiations going on” in regards to locking in West to help participate in the website's major inaugural event. Hosted by adult actress Asa Akira, the show will be lived streamed on Pornhub.

The Pornhub Awards is also planning on presenting a "celebrity of the year" category which includes Kanye's wife, Kim Kardashian, as a nominee.

On August 10, Kanye West confessed his love for the pornographic website during an appearance on Jimmy Kimmel Live. When asked whether having two daughters has changed his attitudes towards women, West replied: “Nah, I still look at Pornhub.” He went on to reveal his favourites, which include “black on white, obviously”.

Pornhub responded to West’s remarks in a tweet extending its gratitude for his “loyalty… over the years” and endowing him with a free lifetime membership.

In other Pornhub related news, a collection of UK Drill videos - which have been removed from Youtube due to their message that seems to promote violence - have resurfaced on the popular adult entertainment website.